Andrew is an award-winning Creative Consultant and Designer, specialising in branding and interactive design. Over the past 15 years he has led creative projects for some of the world's leading global advertising agencies including AKQA, Ogilvy and Sapient Nitro, working with brands such as Adidas, FIFA, Land Rover, Google, Red Bull and Samsung. Andrew works closely with Sporting Edge as an independent consultant, overseeing and advising on brand development and communications.
As a former professional snowboarder and freestyle snowboard coach, Andrew is passionate about sport and is fascinated by the psychology behind high performance, especially in adventure sports such as mountaineering, skiing and snowboarding. One of his personal goals for 2017 is to climb the Breithorn, one of Europe's highest 4000m+ summits.
Andrew's global experience and expertise brings brand-led thinking to Sporting Edge, ensuring that we are at the forefront of digital innovation and technology and that our brand retains a fresh, premium look and feel.