From the cricket pitch to the global stage

Founded by former international cricketer, Jeremy Snape, Sporting Edge now inspires thousands of ambitious people around the world.

Mindset: the next frontier

Jeremy’s playing career taught him that our mindset is the difference between winning and losing. A fascination for how the world’s best performers thought, led him to study an MSc in psychology and to start working with and interviewing them. This trusted access allowed Jeremy and the Sporting Edge team to capture their secrets in video format to create a digital toolkit that could give ambitious companies the winning mindset.

Today, Sporting Edge has become one of the most diverse digital insight libraries in the world. It fuses compelling stories from top coaches, athletes, business leaders, neuroscientists, military leaders and performance experts together with psychological research, to deliver high impact learning experiences for individuals, leaders and teams.

Every business needs the winning mindset to thrive, Sporting Edge’s Mindset Toolkit® is your perfect partner.

A winning mindset has a tangible
impact on business performance

Experts interviewed
Performance strategies filmed & created
Coaches, entrepreneurs & executives inspired

The Winning Mindset Framework

Our research has uncovered the six mindsets that underpin high performing organisations. Learn more about the impact they will have in your business.

Partner with Sporting Edge

Our ambition is to inspire thousands of people to develop the mindset and leadership skills they need to achieve their potential. We partner with a wide range of consultancies and networks to scale our impact.

Please get in touch if you’d like to work together on a project or programme.

Success Stories